A great idea needs a new name. Want to help?

One of the best ideas I’ve heard in the last 10 years is the FedEx Day. Created by the Australian software company¬†Atlassian, FedEx Days give people 24 hours to work on whatever they want — so long as it’s not part of their regular jobs and provided that they show what they’ve created to their […]


Help Kathryn come up with a job title

Kathryn, a reader in Canada, wrote to me last week asking for some advice. Since history has shown that your advice is always way better than mine, I’m posing her challenge to you, Dear Readers. She writes: “I’d just finished your book, Drive, when I was approached out of the blue about taking on a […]