PC Magazine reports that in the wake of the London bombings, the U.K. has stepped up its campaign to have people include an “I.C.E” (in case of emergency) listing on their cell phone contact list:
“U.K.-based paramedic Bob Brotchie came up with the plan after having difficulty getting emergency contact information from injured patients. In a statement, he said that at times he’d scroll through a mobile phone book to try to find contact information, but with no way of knowing which was the correct person to call.
“‘It’s difficult to know who to call. Someone might have ‘Mum’ in their phone book but that doesn’t mean they’d want them contacted in an emergency,’ Brotchie said.”