Mine, all mine
With magazines shrinking and newspapers disappearing, these are tough times for ink-stained wretches. So the folks at the beleaguered Time Inc magazine division have rolled out an intriguing experiment.
It’s called MINE — and I just signed up for a free issue. Here’s how it works:
First, I selected five Time, Inc. mags: Money, Time, Sports Illustrated, Real Simple, and Food & Wine. (As it happens, I subscribe to two of them already. Can you guess which? A free copy of Johnny Bunko to the first person to provide the correct answer in the Comments section. Update: We have a winner. You can stop guessing.)
Next, after entering my name and address, I answered four questions laced with Zen-like inscrutability. Did I crave pizza more than sushi — or the reverse? Did I sing in the car? Would I rather learn to juggle or impersonate celebrities? And would I prefer to have dinner with Leonardo da Vinci or Socrates?
Then, using this scant information, the good people of Time Inc will fashion a magazine exquisitely designed to my peculiar tastes, preferences, and demographics.I’ll let you know when my MINE arrives. But I can already guess at least one cover line: 7 Simple Ways to Juggle Sushi Like DaVinci!
On your magazine subscriptions, my guess is:
Real Simple and Time
My Guess is Real Simple and Food & Wine
Food & Wine and Money.
No winner yet. Only ten possible combinations, folks!
Money and SI
Ryan wins! It’s Real Simple and Sports Illustrated.
Very interesting, but somehow seems like an idea that is about 5-10 years late.
Perhaps the email approving it got stuck in someone’s spam filter for most of this decade.
Hmm.. too bad, I dont get a chance to get it in Toronto 🙁
just did it. pretty cool; probably should have signed up for digital but decided i wanted to see what the print copy looked like in hand. thanks for the tip.
using your book for a women’s creativity session in jul