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“What really drives high performance? In this eye-opening book, Daniel Pink draws on 40 years of science to offer some surprising answers. He shows the limits of carrots and sticks and explores the hard-headed power of autonomy, mastery, and purpose to help us work smarter and live better.”
— Chris Anderson, author of THE LONG TAIL

“Daniel Pink has issued a bold and persuasive call to bring our understanding of human motivation out of the realm of folklore and into the realm of science. Whether you’re running a company or managing a household, DRIVE will make you rethink everything you do to motivate yourself and those around you.”
— Richard Wiseman, author of 59 SECONDS

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