How to Pitch Better: The Question Pitch
Today we begin a new series of short videos based on Chapter 7 of To Sell is Human, wherein I reveal the 6 successors to the elevator pitch. Up first is The Question Pitch, which shows when you should use the interrogative to make your case (and when you should avoid it).
The 6 essential lessons of a satisfying, productive career
Just in time for graduation season, Johnny BunkoĀ is hereĀ to remind you of the 6 essential lessons of any satisfying, productive career: 1. There is no plan. Make decisions for fundamental, not instrumental, reasons. 2. Think strengths, not weaknesses. What do you consistently do well? What gives you energy rather than drains it? 3. It’s not […]
Dan Ariely’s revised model of labor
Below is a fantastic TED Talk from Dan Ariely on why people work hard, when they’re willing to make extreme efforts, and how easy it is to crush their motivation. Among the insights and provocations: “Ignoring the performance of people is almost as bad as shredding their effort in front of their eyes.” “Is efficiency […]
Are you inside the circle or outside?
The annotated map below has been lighting up the the social mediasphere in the last couple days — and for good reason. It forces those of us outside the circle (I’m looking at you, America) to ponder what the next century will really be like.