GM’s BMOC
Published August 28th, 2008Here’s an interesting Charlie Rose interview with Bob Lutz – General Motors’ head of product development and Detroit’s preeminent right-brain thinker.
Watch this and learn why Lutz (who’s weirdly skeptical about global warming) is pumped about the Chevy Volt; why design belongs at “the head of the queue, not at the back end”; and why the new Corvette is really an extension of your own “psychomotor system.”
Steve J on August 28, 2008
Interesting piece. Perhaps the most interesting thing is that this guy who makes a living out of designing cars that enhance the image of the drive, doesn’t take a car to work. May be his next leap should be to develop a helicar.
Dan Pink on August 28, 2008
A helicar? Heli-yeah! I’d be all over that.
Marianne Tong on September 14, 2008
A helicar? Forget it. I was told in 1976-77 by government officials, aircraft manufacturers and various other agencies that such a vehicle is impossible. Wanna see the correspondence? e-mail me